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An Analytical Study on the Growth of Fintech Start-ups in Mumbai

Nidhi Nair Nair

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Paper Contents

Abstract

Fintech or Financial Technology can be considered as an interlinkage between financialservices and information technology. It is a term used to describe any new technology thataims to improve and automate the use and delivery of financial services. It helps bothbusinesses and consumers better manage their financial processes with the use of specializedsoftware and algorithms used on smartphones and computers.Even if you are not very familiar with fintech, its likely youre already benefiting from it.Everything from your ability to go online and view your financial transactions to apps thatallow you to instantly send and receive money are all part of the financial services evolution.Fintech allows you to manage all your financial accounts banking, investments, insurance entirely online. Whereas these accounts once needed to be managed in-person or through arepresentative, they can now be easily self-managed online.Mumbai, being the financial capital of the country is leading the charge with numerousFinTech startups and government policies making it the Fintech hub of the country. Thispaper studies those factors that differentiate Mumbai from other Indian cities and encouragethe growth of FinTech startups. It covers sociological factors like consumers expectationsand towards new financial products and net banking services. Furthermore. It also studies theeconomic, technological and political determinants that induce the growth of financialtechnologies in the next and keep Mumbai in the FinTech race.

Copyright

Copyright © 2024 Nidhi Nair. This is an open access article distributed under the Creative Commons Attribution License.

Paper Details
Paper ID: IJPREMS41100045570
ISSN: 2321-9653
Publisher: ijprems
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