Paper Contents
Abstract
This research explores the evolving role of Corporate Social Responsibility (CSR) as a strategic and ethical business practice within diverse industrial contexts. Through a mixed-method approach involving both primary datacollected via a structured Google Form survey from 35 respondentsand extensive secondary literature, the study investigates how CSR influences organizational behavior, stakeholder engagement, and sustainable development. The findings indicate a high level of awareness and support for CSR among young professionals and industry employees, with a strong belief in its integration into core business strategies. Key CSR focus areas identified include rural development, education, and environmental sustainability. The study also highlights real-world CSR practices through case studies of leading Indian corporations such as Tata Group, Infosys, ITC, and HUL. While CSR presents measurable benefits like improved brand reputation, employee morale, and community upliftment, it also faces challenges such as limited funding, strategic ambiguity, and the risk of greenwashing. This research concludes that CSR, when implemented authentically and strategically, offers a pathway toward inclusive growth, ethical leadership, and long-term business success.
Copyright
Copyright © 2025 Sneha Advani. This is an open access article distributed under the Creative Commons Attribution License.
