Paper Contents
Abstract
Digital marketing automation platforms have revolutionized the way businesses approach customer engagement, streamlining workflows to optimize marketing campaigns across multiple channels. This paper explores a comprehensive solution that leverages automation to integrate email marketing, social media, web analytics, and customer relationship management (CRM). By automating repetitive tasks, such as audience segmentation, personalized content delivery, and campaign performance analysis, the platform enhances efficiency and allows marketers to focus on strategic decision-making.
Copyright
Copyright © 2025 Sanjay P. This is an open access article distributed under the Creative Commons Attribution License.
Paper ID:
IJPREMS50100006498
ISSN:
2321-9653
Publisher:
ijprems