Paper Contents
Abstract
Sustainable lifestyle has become the need of the hour as we see climate changes and depletion of natural resources around us. Sustainable lifestyle helps to protect the environment by taking conscious steps towards minimizing harm caused by human activities to the environment. Governments, businesses, and educational institutions can bring about change; but the role of young adults in practicing sustainability remains crucial. Literature shows green products are here to stay, consumers are willing to make a positive shift. Little attention is given in existing studies on sustainable lifestyle practices that can be followed in daily life. In this context, quantitative study with an aim to identify sustainable practices amongst young adults was conducted. Study also aimed to identify factors influencing and challenges faced while adopting a sustainable lifestyle. Aims to provide insights on sustainable consumer habits to businesses and policy makers for bringing about a change in the society.
Copyright
Copyright © 2025 Ms. Farha Jabe. This is an open access article distributed under the Creative Commons Attribution License.
