A STUDY ON CUSTOMER SATISFACTION TOWARDS ZOMATO WITH SPECIAL REFERENCE TO NAMAKKAL TOWN
KAVITHA K S K S
Paper Contents
Abstract
ABSTRACT Food delivery service through online booking is the latest version of e-commerce. The global online food delivery services market size is expected to grow In India, we have major online food delivery channels like Zomato, Swiggy, Foodpanda, Travelkhana, Ubereats and so on. Among all, most of the customers prefer the services of Zomato or Swiggy due to their availability across the country. This paper throws light on the perception and level of satisfaction of customers towards online food ordering services through Zomato. The data is collected through a structured questionnaire and interviews.Keywords: Customer; Satisfaction; Data; Online food Delivery
Copyright
Copyright © 2023 KAVITHA K S. This is an open access article distributed under the Creative Commons Attribution License.