Paper Contents
Abstract
Customers of Commercial Banking in Tumkur City have felt a substantial impact from New Technology in recent years. The main conclusions of a study that examined the adoption of new financial technologies and their effects on consumer behavior in Tumkur City are summarized in this abstract. Customers from several commercial banks in Tumkur City were surveyed quantitatively and qualitatively as part of the study's mixed methods methodology.Customers in Tumkur City have been observed to be progressively embracing new banking technologies, like as mobile banking apps and internet banking platforms, due to these servicesusability and convenience. Younger customers are more likely than older customers to employ new technology, however the adoption rate varies among age groups.
Copyright
Copyright © 2023 Shwetha R. This is an open access article distributed under the Creative Commons Attribution License.
