BENEFICIARY OF PRADHAN MANTRI JAN DHAN YOJANA ACCOUNT HOLDERS-AN OVERVIEW
Dr.R.KAMARAJ
Paper Contents
Abstract
The study focuses on the perception of the beneficiaries of the Pradhan Mantri Jan Dhan Yojana accounts. The majority of respondents in the research area said that the Pradhan Mantri Jan Dhan Yojana facilitates inclusive banking through creative and effective practices. Both public and private sector banks have been focusing on enhancing the Pradhan Mantri Jan Dhan Yojana by opening more bank accounts within a certain timeframe. The primary objective of the Pradhan Mantri Jan Dhan Yojana plan is to encourage rural individuals to open zero balance accounts. However, a significant number of account holders are expected to maintain a substantial balance in their bank accounts, which is likely to expand over time. Hence, the Pradhan Mantri Jan Dhan Yojana facilitates the cultivation of people's savings habits, thereby enabling substantial investments for the government. The main goal of the "Pradhan Mantri Jan-Dhan Yojana (PMJDY)" is to provide excluded portions, such as weaker sections and low-income groups, with access to various financial services. These services include basic savings bank accounts, need-based credit, remittance facilities, insurance, and pensions. Only via the efficient utilization of technology can we achieve inexpensive deep penetration.
Copyright
Copyright © 2024 Dr.R.KAMARAJ. This is an open access article distributed under the Creative Commons Attribution License.